Trying a new incentive: Officials in Erie Co. are asking the community to step up as the opioid epidemic continues to ruin lives. It has announced rewards for people who give information about drug dealers, hoping to encourage people to help get the drugs off the streets.

A new initiative in western New York to battle the opioid epidemic involves turning in your drug dealer for money.

The Erie County District Attorney's Office has announced rewards for people who give information about drug dealers, hoping to encourage people to help get the drugs off the streets.

Officials are asking the community to step up as the opioid epidemic continues to ruin lives. Last year, there were more than 200 opioid overdose deaths in Erie County.

Buffalo Mayor Byron Brown says opioid dealing is not a victimless crime.

"Opioid dealing in particular has life and death consequences," Mayor Brown said. "Hundreds of people in our community have lost their lives because of the negative impact of opioid dealers selling these illegal drugs in our community".

Tipsters can remain anonymous. If information leads to an arrest and/or indictment, the tipster will receive a cash amount up to $2,500.