The Corn Hill Neighbors Association and ESL Federal Credit Union released the 2018 commemorative poster for the 50th annual Corn Hill Arts Festival.
The unveiling ceremony at the Hervey Ely House was led by Bill Kelly, festival chairman; Faheem Masood, president and CEO of ESL Federal Credit Union; Jeff Rodgers, president of the Corn Hill Neighbors Association; and James Smith, communications director for the city of Rochester.
“We were thrilled to unveil the 50th annual Corn Hill Arts Festival poster,” Kelly said. “The poster represents the spirit of our community and the important role it has played in revitalizing Rochester. We are proud of our neighbors and this significant milestone.”
This year’s poster design was created by graphic designer and illustrator Ron Brancato. His design highlights the historic Corn Hill architecture, and includes subtle hints that celebrate the festival’s 50 years.
“My inspiration for this year’s 50th anniversary poster came from my admiration of the Corn Hill architecture and how it is nestled against downtown Rochester,” Brancato said. “I also chose colors that capture the beauty and diversity of the neighborhood.”
The commissioned artwork will become a featured image on the annual poster, clothing and other festival merchandise.
“This year’s 50th anniversary celebration of the founding of the Corn Hill Arts Festival is an important way to acknowledge the history and purpose of this treasured event in our community,” Masood said. “Each year as we unveil the newest festival poster, it represents a celebration, told through art, about the coming together of a community to preserve a vital and indispensable Rochester neighborhood. For the 50th anniversary, this year’s poster perfectly captures the atmosphere and color we see throughout the Corn Hill neighborhood during the festival.”
The poster unveiling marked the start of the Corn Hill Arts Festival poster sweepstakes. ESL challenges the community to visit their local ESL branch or go online through the festival’s end to try their hand at matching six past posters with the correct festival decade. Each of the 21 branches are offering participants the opportunity to win a signed 2018 poster and a $50 Visa gift card. Visit esl.org/CornHill for information.
The Corn Hill Arts Festival will host a 1969 Revival Parade at 11 a.m. on July 14 to celebrate its 50th anniversary. The festival welcomes more than 350 original artists, live music, the 10th annual Emerging Artists Expo and the sixth annual Fairy Houses Tour. Visitors can enjoy international food vendors, food trucks and beer, wine, spirits and cider gardens.
The free event runs from 10 a.m. to 6 p.m. on July 14 and 10 a.m. to 5 p.m. on July 15, rain or shine, in the Corn Hill Neighborhood. Visit cornhillartsfestival.com for information.