What's the holiday season without a keg tree stacked nearly three-stories high? Genesee Brewery will light its famous keg tree made up of 520 empty kegs at 7 p.m. Friday.

What's the holiday season without a keg tree stacked nearly three-stories high?

Genesee Brewery will light its keg tree made up of 520 empty kegs at 7 p.m. Friday.

The party goes from 6 p.m. to 9 p.m.

Along with the tree, the brewery will be offering a special Cinnamon Cream Ale that will be available for the lighting and for drafts and growlers, as supplies last.

Ahead of Friday's festivities, our news partner, News10NBC got a preview of the lit tree -- check out the video above!